Fiat presents the “500 Couture” and as example is the brand new Fiat 500 Ron Arad Edition.
Combining an icon, unmistakable style, substance and technology you will get a little masterpiece that is the new 500 Ron Arad.
It’s a design made out of exclusive materials and in collaboration with one of the world’s most respected designer, Ron Arad. This 500 is made to revolutionize, amaze and get attention.
The New 500 Ron Arad is a one of a kind. The exterior includes the glass roof, high-quality chrome details, 16" alloy wheels, fog lights, metallic black paintwork and white mirror covers to match the body, which shows the silhouette of the historic 500 on the side panels. This high-quality exclusive image, which further brings out the model’s vintage soul, is crafted by a process of wrapping, Made in Italy.
The total black interior is known by the quality of materials and ambience: seats upholstered in fine black Poltrona Frau leather with ivory-coloured trim, plus the innovative 7" TFT instrument panel, Blue&Me, leather steering wheel with radio controls and automatic climate control.
There are certain rules that need to be respected in order to create a great piece of design. The new 500 Road Arad Edition features technological innovations. The 1.2 69HP engine is agile, with low fuel consumption and low emissions, perfect for the city.Fiat, in collaboration with Magneti Marelli designed a 7" TFT digital display considered to be the most high-tech model on the market. This display allows every single parameter to be managed, interpreting all the telemetric data of the 500 in real time.
The 500 gives its own take on the creativity and versatility of Ron Arad for all those who seek a high-quality, distinctive and unique item, able to more clearly express their personality, whilst perfectly interpreting the concept of Italian haute couture.