SEAT Merchandise at SEAT Liverpool

The SEAT Collection has been created to bring the spirit of SEAT and Barcelona off the road and into every aspect of your daily life. If you’re passionate about driving and about SEAT there’s a wide range of products that add style to any situation. Look the part in the city with a range of urban and contemporary clothing from the Ateca Collection; feel part of the team with our Motorsports range or enjoy functional and fashionable apparel everywhere with SEAT Essentials.

Ateca Collection


No matter what you do in your daily life you can make sure you’re fully equipped for every situation with the SEAT Ateca Collection. Take on your routine in style with the modern design and understated elegance that the whole range has to offer. Every product has been exclusively designed with the high quality materials to ensure you can make the most out of every use. What’s more, with a wide range to choose from, you’re sure to find something you’ll love.

SEAT merchandise, ateca collection, johnsons seat liverpool

PONCHO
Fine-knit V-neck poncho, striped hem.

Material: 56% wool, 24% viscose,
20% polyamide.
Size: One size.
Colour: Sand.
Ref: 6H1084212G GBI

SEAT merchandise, ateca collection, johnsons seat liverpool

MEN’S FIELD JACKET
Jacket made of lightweight functional fabric, upright collar, four outer pockets, one inner pocket, side gathering, SEAT logo on the left sleeve. Colour touches, half-lining.

Material: 100% polyamide.
Sizes: S – XXL.
Colour: Blue.
Ref: 6H1084008X GAJ

SEAT merchandise, ateca collection, johnsons seat liverpool

3-IN-1-BAG
Multifunctional travel bag, can be carried vertically, horizontally or as a backpack, strap can be stowed in the rear compartment, various inner compartments, subtle embossed SEAT logo.

Material: 100% polyester.
Base: Water-repellent PU.
Dimensions: 40×30×16 cm.
Colour: Blue/Sand.
Ref: 6H1087319 GAJ

SEAT merchandise, ateca collection, johnsons seat liverpool

WATCH
SEAT quartz watch with stainless steel housing, three hands and date display,waterproof to 5 ATM.

Material: Stainless steel/mineral glass.
Strap: Polyamide/leather.
Case diameter: 43 mm.
Case: Gunmetal.
Dial: Blue.
Strap: Sand.
Ref: 6H1050800 GBJ

SUNGLASSES
Aviator shaped sunglasses with discreet SEAT logo on the arms.

Material: Metal.
Lenses: Polycarbonate, 100% UV protection.
Colour: Matt Silver, grey lenses
with slight mirroring.
Ref: 6H1087900 GAM

BASEBALL CAP
Baseball cap with small SEAT logo.

Material: 100% cotton.
Size: One size, adjustable.
Colour: Blue.
Ref: 6H1084300 GCJ

SEAT merchandise, ateca collection, johnsons seat liverpool

BELT
Woven belt.

Material: 100% polyester.
Size: 115 cm.
Colour: Blue.
Ref: 6H1087408 GAJ

WOMEN’S TOP SLEEVELESS
Sleeveless shirt, slight A-shape, back pleat.

Material: 95% viscose, 5% elastane.
Sizes: S – XL.
Colour: Orange.
Ref: 6H1084212X GAH

MEN’S PULLOVER
Fine-knit V-neck pullover, subtle coloured detailing and elbow protector patches.

Material: 70% cotton, 20% polyamide 10% silk.
Sizes: S – XXL.
Colour: Blue.
Ref: 6H1084100X GAJ

MEN’S T-SHIRT POCKET
T-shirt, front pocket with tonal stripe,
2-layered look.

Material: 100% cotton.
Sizes: S – XXL.
Colour: Orange.
Ref: 6H1084200X GBH

BEANIE
Casual knitted beanie hat.

Material: 60% cotton, 35% polyester,
5% elastane.
Size: One size.
Colour: Blue.
Ref: 6H1084303 GAJ

SEAT merchandise, ateca collection, johnsons seat liverpool

ATECA 1:43 MODEL CAR
Highly detailed 1:43 scale model.

Material: Metal.
Colour: Samoa Orange/Nevada White.
Interior: Alcantara Brown/Black leather.
Ref: 6H1099300 GAO/6H1099300 GAB

KEYRING ICON
Keyring with polished metal logo.

Material: PU.
Dimensions: 73×40×8 mm.
Colour: Brown.
Ref: 6H1087011 GAL

PAIRS
Card game for children with 24 matching pairs of current SEAT models.

Ref: 6H1087525 GAN

WOMEN’S LONGSLEEVE
V-neck t-shirt with roll-up sleeves, 2-layered look.

Material: 50% cotton, 50% modal.
Sizes: S – XL.
Colour: Blue/White.
Ref: 6H1084142X GAJ

Essentials Collection


​​Never underestimate the importance of well-designed clothes and accessories to not only make life easier but to also make you feel even better. Look the part with a wide range from the SEAT Essentials Collection. Infused with a little touch of youthful spirit, all the items in the SEAT Essentials Collection are striking and eye-catching in any environment. From T-shirts to headphones, you have plenty to choose from.

SEAT merchandise, essentials collection, johnsons seat liverpool

WATCH
SEAT quartz watch with stainless steel housing, three hands and date display,brushed dial, waterproof to 5 ATM.

Material: Stainless steel.
Strap: Nylon/Leather.
Case diameter: 43 mm.
Colour: Black with red detailing.
Ref: 6H1050800 GAA

HEADPHONES
Foldable Headphones, including 3.5 mm audio cable with built-in mic.

Dimensions: 188×189×75 mm.
Colour: Red.
Ref: 6H1063702 GAD

BACKPACK
Backpack with laptop compartment and zipper compartment, reflective logo graphic, padded back, ergonomically shaped, padded shoulder straps, lining with SEAT logo.

Material: 100% polyester.
Dimensions: 180×290×440 mm, 22 L.
Colour: Anthracite/Orange.
Ref: 6H1087329 GAE

SEAT merchandise, essentials collection, johnsons seat liverpool

POWER BANK
Power Bank with SEAT logo, including micro USB charging cable and USB adapter, 2500mAh, Output 5V/1A, Input 5V/1A.

Dimensions: 96×62×8 mm.
Weight: 90 g.
Colour: Red.
Ref: 6H1063829 GAD

WIRELESS PORTABLE LOUDSPEAKER
Portable wireless loudspeaker with subwoofer, Bluetooth® 4.0CSR, rechargeable battery with up to 8 hours battery life.

Dimensions: 90×100×55 mm.
Colour: Red.
Ref: 6H1087621 GAD

MULTIFUNCTIONAL ADAPTER
Multifunctional adapter with SEAT logo, 3 micro USB adapters, USB adapter.

Dimensions: 115×32×13 mm.
Colour: White, LED-illuminated
ring red.
Ref: 6H1051510 GAB

SEAT merchandise, essentials collection, johnsons seat liverpool

TROLLEY
Business trolley case with four revolving wheels and 3-tier adjustable telescopic handle, spray guard, large outer compartment, inner compartment for shirts, reflective logo graphic, integral address label, lining with SEAT logo.

Material: 100% polyester.
Dimensions: 200×310×530 mm.
Colour: Anthracite/Orange.
Ref: 6H1087301 GAE

BRIEFCASE
Briefcase with laptop compartment, multiple other storage pockets and zipper compartment, fits onto trolley frame, reflective logo graphic, lining with SEAT logo.

Material: 100% polyester.
Dimensions: 120×400×280 mm.
Colour: Anthracite/Orange.
Ref: 6H1087309 GAE

SEAT merchandise, essentials collection, johnsons seat liverpool

MUG
Mug with SEAT logo graphic.

Material: Porcelain, matt hydroglaze.
Height: 105 mm.
Diameter: 84 mm.
Volume: 0,32 litre.
Colour: Red.
Ref: 6H1069601 GAD

NOTEBOOK
Hardcover notebook with soft-touch finish, elastic band, with dotted lined pages, 240 pages, bookmark.

Material: Paper.
Size: 213×135×17 mm.
Colour: Black/Red.
Ref: 6H1087216 GAA

SEAT merchandise, essentials collection, johnsons seat liverpool

KIDS CAR
SEAT Kid’s Car for children from 12 months, with padded seat.

Material: PE (plastic).
Dimensions: 720×300×270 mm.
Colour: Red.
Ref: 6H1087500 GAD

SEAT merchandise, essentials collection, johnsons seat liverpool

MEN’S T-SHIRT STATEMENT
T-shirt with large print, SEAT logo at the back of the neck.

Material: 100% cotton.
Sizes: S – XXL.
Colour: White.
Ref: 6H1084200X GAB

WOMEN’S T-SHIRT STATEMENT
T-shirt with large print, SEAT logo at the back of the neck.

Material: 95% cotton, 5% elastane.
Sizes: S – XL.
Colour: White.
Ref: 6H1084211X GAB

KIDS T-SHIRT STATEMENT
T-shirt with large print, SEAT logo at the back of the neck.

Material: 100% cotton.
Sizes: 4 to 10 years.
Colour: Orange.
Ref: 6H1084220X GAC

SEAT merchandise, essentials collection, johnsons seat liverpool

WOMEN’S POLOSHIRT
Polo shirt made of fine piqué, discreet SEAT logo on the left chest, subtle coloured detailing.

Material: 95% cotton, 5% elastane.
Sizes: S – XL.
Black - Ref: 6H1084240X GAE
Red - Ref: 6H1084240X GAD
Orange - Ref: 6H1084240X GAC

MEN’S POLOSHIRT
Polo shirt made of fine piqué, discreet SEAT logo on the left chest, subtle coloured detailing.

Material: 100% cotton.
Sizes: S – XXL.
Black - Ref: 6H1084230X GAE
Red - Ref: 6H1084230X GAD
Orange - Ref: 6H1084230X GAC

SEAT merchandise, essentials collection, johnsons seat liverpool

UMBRELLA SMALL
Pocket-size umbrella with automatic opening and closing, metal shaft, ergonomically shaped handle with Senosoft coating, wind-resistant. SEAT logo on the handle.

Material: 100% polyester.
Dimensions: 290×50×50 mm.
Diameter: 94 cm, polyester.
Colour: Black/Orange.
Ref: 6H1087600 GAA

UMBRELLA LARGE
Automatically opening (walking) stick
umbrella, metal shaft, handle with Senosoft coating, wind-resistant, red on the inside, SEAT logo on the handle.

Material: 100% polyester.
Dimensions: 890×55×55 mm.
Diameter: 116 cm.
Colour: Black/Red.
Ref: 6H1087600 GBA

LANYARD
Two-tone lanyard with polished SEAT logo.

Material: 100% polyester.
Dimensions: 520×30×10 mm.
Colour: Black/Red.
Ref: 6H1087610 GBA

Motorsports Collection


Stylish and sporty come together perfectly in the SEAT Motorsports Collection to offer a well-designed and practical range of clothing and accessories that epitomise active and energetic style. Choose from a selection of products and dress like the Motorsports Team. If you lead an active life you can find something that will compliment your fast-paced day-to-day and enhance your quick character. What’s more, every item of clothing has been created using high quality, durable and light materials, all of which allow our Motorsports Team to work quickly and comfortably.

SEAT merchandise, motors collection, johnsons seat liverpool

MEN’S POLOSHIRT
Polo shirt inspired by the SEAT Motorsports team wear.

Material: 95% cotton, 5% elastane.
Sizes: S – XXL.
Colour: Atom Grey, CUPRA Grey,
Cup Racer Orange.
Ref: 6H1084230X GCF

MEN’S T-SHIRT
T-shirt inspired by the SEAT Motorsport team wear.

Material: 95% cotton, 5% elastane.
Sizes: S – XXL.
Colour: Atom Grey, CUPRA Grey,
Cup Racer Orange.
Ref: 6H1084200X GCF

KIDS T-SHIRT
Kids’ t-shirt inspired by the SEAT Motorsport team wear.

Material: 95% cotton, 5% elastane.
Sizes: 4 to 10 years.
Colour: Atom Grey, CUPRA Grey,
Cup Racer Orange.
Ref: 6H1084220X GBF

SEAT merchandise, motors collection, johnsons seat liverpool

BASEBALL CAP
Baseball cap with SEAT Sport logo.

Material: 100% polyester.
Size: One size, adjustable.
Colour: Atom Grey, CUPRA Grey,
Cup Racer Orange.
Ref: 6H1084300 GDF

SOFTSHELL JACKET
Softshell jacket, inspired by the SEAT Motorsport team wear, windproof and breathable, waterproof zipper, pulse warmer.

Material: 100% polyester.
Sizes: S – XXL.
Colour: Atom Grey, CUPRA Grey,
Cup Racer Orange.
Ref: 6H1084002X GAF

SEAT merchandise, motors collection, johnsons seat liverpool

ALL-WEATHER JACKET
All-weather jacket, inspired by the SEAT Motorsport team wear, waterproof, windproof and breathable, waterproof zipper, hood can be stowed away in the collar.

Material: 100% polyamide.
Sizes: S – XXL.
Colour: Atom Grey, CUPRA Grey,
Cup Racer Orange.
Ref: 6H1084000X GAF

SEAT merchandise, motors collection, johnsons seat liverpool

CHRONOGRAPH
SEAT Motorsports chronograph with stainless steel case, three hands and date display, stopwatch with minute, second and 1/20 second display, CUPRA radiator grille pattern, winder featuring SEAT logo, waterproof to 10 ATM.

Material: Stainless steel/mineral glass.
Strap: Polyamide/leather.
Case diameter: 46 mm.
Colour: Case: Gunmetal, Dial: Atom Grey.
Strap: Atom Grey.
Ref: 6H1050830 GAF

SEAT merchandise, motors collection, johnsons seat liverpool

KEYRING
Keyring with CUPRA radiator grill pattern.

Material: PVC.
Dimensions: 90×30×6 mm.
Colour: Atom Grey, Cup Racer Orange.
Ref: 6H1087013 GAC

NOTEBOOK
Hardcover notebook with soft-touch finish, elastic band, with dotted lined pages, 240 pages, bookmark.

Material: Paper.
Size: A5.
Colour: Atom Grey, Cup Racer Orange.
Ref: 6H1087216 GBF

PACIFIER
Pacifier with SEAT Sport logo.

Material: Silicone.
Size 2: 6-18 months.
Colour: Atom Grey, Cup Racer Orange.
Ref: 6H1084410 GAC

Terms and conditions apply.

SEAT is committed to a policy of continuous product development and reserves the right to make changes to specifications, colours and prices without notice. The information in this page can therefore be given as guidance only. While SEAT makes every effort to ensure that specifications are accurate at the time of publication, you should always check with Johnsons SEAT Liverpool for the latest information. Due to limitations of the printing process the colours may vary slightly from the actual paint colour and material. This vehicle and all its parts, as well as the original spares, were designed according to the Legal Regulations governing the prevention and minimisation of Environmental Impact, through the use of recycled/recyclable materials, with measures taken to achieve suitable recycling for the conservation and improvement of environmental quality.