For the revised up! model, the German brand joined forces with the high-end Californian electronics company Beats Audio TM (by Dr. Dre), giving sound a whole new dimension. The new model features a powerful 300-watt seven-speaker sound system, including a potent subwoofer in the boot.
The enhanced model has a striking design, inside and out.
“Flash Red” or “Black” door mirrors, unique “beats” side decals, “beats” logo
on the B pillar and 15 inch “Radial” alloy wheels with red and black centre
caps converts the exterior into a real head-turner. Inside, the model has a 3D
dashpad design, which includes the Beats logo, and a cream coloured interior.
The full upgrade includes “beats” cloth upholstery, leather trimmed three-spoke
steering wheel, red striped edging on the seat belts, carpet mats finished with
contrasting red stitching. Opt for higher spec and get smartphone integration
and ambient lighting, and you can see why it strikes all the right notes.
Like the normal up! the Beats model comes in either three or five-door configuration, same safety packages and technology – the clever handwriting recognition system that is used when the driver or the front passenger is searching for names, phone numbers, addresses or music titles. Each letter refines the search, and large icons simplify the intuitive input.
The customer can expect the same engine line-up, including the famous 1.0 litre turbocharged engine with BlueMotion Technology. The lower output engines are offered with a five-speed manual, or ASG automatic gearbox, depending on trim level.
The price of the new up! Beats starts at £10,745 OTR.
Request a test-drive
Johnsons Volkswagen holds dealerships within England at Birmingham, Solihull, Sutton Coldfield, Tamworth, Liverpool, Warrington, Stoke and Stafford. Contact us with any questions regarding the Volkswagen up! Beats, and we can arrange a test drive for you.
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