The Toyota GR Yaris is no normal hot hatch. You could be mistaken for thinking that it’s been designed to not only deliver punchy performance but hold trophies aloft too, such is the lavish praise it’s enjoyed ever since it put rubber to UK roads in the latter stages of last year. In the latest of a series of podium finishes, this all-wheel-drive hatchback, developed by the team behind the Japanese carmaker’s Gazoo Racing rally team, has gone on to secure yet another significant award – UK Car of the Year 2021 (UK COTY).
Claiming the UK Car of the Year 2021 title is probably the GR Yaris’ most notable award-winning achievement yet – plus it managed to thwart the two-year run of electric vehicle (EV) wins for this very same award, following triumphs from the Jaguar i-Pace and Tesla Model 3 in 2019 and 2020 respectively. This 2021 rostrum result is testament to the level of love for this non-mainstream, all-out high-performance hatchback that’s engineered with a steely focus on the pure joy of driving.
The GR Yaris qualified for consideration for this title having won the UK-COTY Best Performance title. Announcing this latest result, UK-COTY Director John Challen said: “The GR Yaris exudes the same sort of emotions found in the original breed of hot hatches, with a modern-day twist, thanks to advances in automotive technology. The most fun I’ve had behind the wheel for many, many years.”
It’s also been a memorable year for the GR Yaris’ slightly-more-sedate
sibling, the Yaris, having scooped the 2021 European Car of the Year
title after impatiently waiting 21 years since its first-generation
model won the award back in 2000. The jury were likewise quick to
‘rally’ applause for the GR Yaris, acknowledging that it has
“successfully reignited the passion for hot-hatch vehicles across
Europe, with its distinctive design and evocative driving performance.”
And, just in case you needed persuading any more, even Jeremy Clarkson gave this hotter-than-hot hatch a high-five (star) in his Sunday Times Magazine column, declaring that it made him feel like he “could win a rally”. He further added: “You may think, if currently you drive a Porsche 911 or something of that ilk, that the Yaris GR, a small three-cylinder Japanese hatchback, would be quite a comedown, but it really isn’t.”
Keen to discover more about the multi-award-winning Toyota GR Yaris? Get in touch with our friendly team at Johnsons Toyota in Liverpool, Southport or Wirral, or click here.